Tag Archives: Shifman Mattress

Shifman Mattresses | Podcast

For this episode, Bill Hammer, president of Shifman Mattresses, joins us to talk about department stores, digital marketing and his brand’s ongoing commitment to craftsmanship. As a luxury mattress maker, he has a unique perspective on how the industry has had to adjust due to the pandemic—and what kind of marketing support...
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Shifman Upgrades American Heritage Line

Delivering a thoughtful luxury mattress program aimed at driving store traffic to regional and national retailers, Shifman Mattresses is powering up its 10-bed American Heritage Collection with increased marketing support and enhanced style upgrades.

Promotional Support

The updated program provides curated advertising asset packages, a refreshed and structured promotional calendar and more engaging training...
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