Serta Simmons Bedding, LLC (SSB) recently announced the appointment of Melanie Huet as chief marketing officer, following an extensive search. The appointment was effective January 22. Huet will report to SSB CEO Michael Traub. Huet brings several years of marketing experience in consumer packaged goods,...Read more
Serta Simmons Bedding, LLC (SSB) and Tuft & Needle (T&N) recently announced that they have entered into a definitive agreement to merge the two companies and create one highly customer-centric house of bedding and mattress brands. The transaction brings together one of the world’s largest manufacturers, marketers and distributors of...Read more
A timely development, the new plant is opening as SSB nears its 100-year mark in Seattle next year. It is also the fourth facility to open as part of SSB’s...
As an industry, traditional mattress manufacturing and retail have been in turmoil for over a year now. With the rise of sleep product start-ups touting technologically sophisticated ways to drive traffic to e-commerce shops and close new digital customers, online bedding brands have had more success than most may have expected. But so many...Read more