Ralph Rossdeutscher | Sleep Retailer

Blue Bell Mattress Co. Launches New Natura World Website

Blue Bell Mattress Co., U.S licensee for Natura World, has launched a new website that offers consumers a better interface from which to learn about the mattress brand, its services, sleeping organic and the brand’s growing stable of products. The website is engineered for a media-rich experience...

Zedbed, Natura World Win Gold Honors at Canadian Furniture Show

Bedding supplier Zedbed, a licensee of natural and organic mattress brand Natura World, brought home the gold in the recent Canadian Furniture Show’s Best Booth Awards. The companies’ booth won gold in the 2,500-square-foot and over category. A six-person judging panel from across the home furnishings industry selected exhibitors that went...

Natura to Introduce New Lineup at Canadian Furniture Show

Natural and organic mattress brand Natura World will be reintroduced to the Canadian market at next week’s Canadian Furniture Show in Toronto through its national licensee, Zedbed. The company will showcase a revamped line of Natura beds and products in a 1,200-square-foot showroom. Located at the International Centre in Toronto, Zedbed will...

Natura World and Zedbed Team Up in New Licensing Deal

Natural and organic mattress brand, Natura World, is joining forces with fellow Canadian producer, Zedbed, through a licensing agreement to manufacture and distribute its bedding lines throughout Canada. Quebec-based Zedbed began producing Natura mattresses recently. Zedbed is known for its higher-end memory foam line of mattresses, and Ralph Rossdeutscher, President and founder...