Tag Archives: Jeff Willard

Simmons Unifies Beautyrest Brand With Major Product Rollout

Simmons Beautyrest RechargeSimmons Bedding Company is celebrating the unification of its Beautyrest brand with the largest product launch in company history at the Winter Las Vegas Market. The cross-category introduction unites more than 70 percent of Simmons’ product portfolio under the company’s flagship brand name. “Simmons has steadily...
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Simmons Updates Comforpedic iQ

Following the successful launch of the ComforPedic iQ mattress at the winter market, Simmons Bedding Company is reintroducing the innovative collection with new plush feels and an introductory model. Backed by research from the Temple University School of Medicine, the Comforpedic iQ collection has been proven to help participants, on average, fall asleep faster and experience...
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