Tag Archives: AOT Bedding Super Holdings

Advent International to Acquire Majority Interest in Serta and Simmons Bedding

Advent International, the global private equity firm, today announced that it has agreed to acquire a majority interest in AOT Bedding Super Holdings, the parent company of National Bedding Company (the majority owner and licensee of Serta) and Simmons Bedding Company. Current investors Ares Management and the Ontario Teachers’ Pension Plan will retain a significant equity...
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Simmons Launches Second Cross-Country Mobile Roadshow

ATLANTA – Simmons Bedding Company launched the ComforPedic Loft™ line with the AirCool™ Sleep System Tour, a “showroom on wheels” that will travel cross-country. The tour, which kicked off in Indianapolis, will travel more than 10,000 miles in a span of 20 weeks to visit retailers in 35 cities across America. With the current housing...
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