Snooze News Weekly | August 10 – 16, 2018

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Each week, we find, curate and share the most relevant bedding and mattress news stories from across the web. Check out what we're reading this week.


  • Beautyrest kicks off its "Be More Awake" campaign by sponsoring more SLEEP performances. We covered it over at

  • suggests a "retail renaissance" might be upon us in this story. Retail apocalypse no more?

  • BedTimes announced that Croft Bedding has set up shop in Joplin, Missouri.

  • Therapedic's president and CEO, Gerry Borreggine, reflects on the reception of the brand's American Glory collection at summer market in this recap from Sleep Retailer. 

  • Sleep Number launched an NYC storefront and Adweek wrote about it in this story discussing the brand's focus on tech-lovers and aim to compete with startups.

  • Business Insider and Racked both covered Casper's growing retail presence here and here.

  • Want linen bedding? curated some options in this listicle.

  • The NY Times also covered July retail sales numbers and outlook in this article.

  • Furniture Today has the low-down on the bedding sector's summer market experience here

  • More on the evolution of co-working space and retail combo in this story from Forbes

  • The Washington Post investigates the shifting nature of mattress purchasing in this story from the business section.

  • David Long joins King Koil in the role of EVP of innovation and marketing. Read on at

  • Home Textiles Today writes about Peter Reed's new bedding line at Harrod's (just across the pond) in this article.

Science & Fun Stuff

  • Sleep AND video games? The Verge tells the interesting story of a gamified selfcare app by the creators of Assassin's Creed. 

  •  NY Times explores the correlation between college success and sleep in this article

  • Tree Hugger talks about why you shouldn't eat in bed in this post

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