Simmons expands Beautyrest® collection with the launch of Beautyrest Recharge® and Recharge World Class™. These new mattress lines replace the brand’s former Beautyrest Classic and Elite lines.
The new mattress collections combine the conforming back support of Beautyrest Pocketed Coil® springs with the cool sleeping comfort of Aircool®. This design was created to deliver consumers a more Recharging Sleep™.
Beautyrest Recharge models priced $699 to $1299 will feature 800 density Pocketed Coil springs, Aircool and GelTouch™ foams, with Aircool Memory Foam added to models $999 and above, providing pressure relief, promoting freedom of movement, and a comfortable sleeping temperature. The Beautyrest Recharge mattress line features 14 models and has a suggested retail price of $699-$1299.
Beautyrest Recharge World Class features 1000 density Beautyrest Pocketed Coil springs and TruTemp™ Gel added to models starting at $1399. TruTemp Gel absorbs, stores and releases excessive warmth to help keep you in a comfortable temperature zone. Beautyrest Recharge World Class offers Aircool Memory Foam in select models priced $1399 to $1499, while models $1599 to $1999 will feature AircoolMemory Foam with Micro GelTouch. The Beautyrest Recharge World Class mattress line features 14 models and has a suggested retail price of $1399-$1999.
Additionally, eight high-end models priced $1799 to $1999 feature either 1000 density Pocketed Coil springs and blended latex or 2000 density Pocketed Coil springs and Pocketed MicroCoils™. This distinction provides retailers the opportunity to two unique feels thus providing customers the best option to fit their individual sleep needs.
The new mattress lines are visually striking with ribbon accents and handles of rich blues inspired by the colors of night, luxurious fabrics that compliment the overall feel and comfort of the mattresses. This refreshing, fashion-forward look speaks to the craftsmanship that goes into each and every Beautyrest mattress.
Simmons is also extending its limited 25 year warranty across the full Beautyrest line.