Paramount Sleep Company recently announced a new partnership with Lillian August Designs, Inc. The company’s Lillian August Collection of mattresses will be available beginning March 1.
The Lillian August Collection is a couture designer brand in the global luxury home furnishings arena. For 25 years Lillian’s iconic furniture and fabric collections have been distributed internationally. Now that same intuitive mastery of lifestyle looks will be applied to top-of-bed ensembles with compelling original styling.
“It is with great synergy and enthusiasm that the Lillian August brand design philosophy is being applied to Paramount’s new Lillian August Collection of mattresses,” said Lillian August, co-founder and director of product development. “We are thrilled to share our vast knowledge of trends and customer aspirational needs with Paramount to create a quality mattress line worthy of our name.”
The three-bed collection (Lillian August Extra Firm, Lillian August Luxury Firm, and Lillian August Euro Top) features designer Lillian August luxury cotton damask panel fabric, hand tufted wool rosettes and six vertical upholstered handles to deliver style and luxury. With a quilt comprised of 100% natural New Zealand wool, Aurora high density plush quilting foam and quilted latex, the collection provides a cozy but comfortable sleep as cooling gel foam upholstery is also incorporated into the construction. The line-up employs nano coil upholstery technology with more than 2000 coils and new lumbar nano with more than 500 coils to provide ergonomic support. The collection also features 18-slat Amish wood furniture grade foundations.
“We are proud that a globally-renowned business with our same philosophy wants to align their names with ours. Our Lillian August Collection will further our vision to deliver better sleep for a better tomorrow,” said Paramount President Richard Fleck. “We are firmly committed to our four business pillars of people, product, processes, and planet.”
About Paramount Sleep Company: Paramount Sleep Company is a third generation, family owned mattress manufacturer based in Norfolk, Va. For more than 80 years, the company has remained one of the industry’s premier suppliers of high quality mattress systems. Available at many top retailers across the country, the company produces handcrafted mattresses under the unique brand names: A.H. Beard, Back Performance, HD Super Duty, Hypnos, Kiwi Collection, Lillian August Collection, Nature’s Spa, and Bloomingdale’s Asteria.