Magniflex Updates Lineups For Las Vegas Market
Italian bedding manufacturer Magniflex debuted six updated collections at the Las Vegas Market. These revised collections offer Magniflex’s temperature-regulating, anti-bacterial fabrics, and Dual Core technology models. The range of products and materials keeps Magniflex at the forefront of the bedding industry.
Classico
Adding a new, 9-inch medium firm model, Magniflex gives Classico a contemporary edge with its hexagon cover design. The company made this collection with top quality materials and fabrics, offering a long-lasting feeling of comfort. The mattresses offer differentiated support to the five main parts of the body: head, shoulders, back, legs and ankles. The suggested retail range for the line starts at $1,199-$1,499.
MagniCool
Magniflex refreshed the MagniCool collection with four new models: a 10-inch medium firm, 10-inch medium-soft, 10-inch gel and 12-inch gel. With a layer of Phase Change Material (PCM) which works to provide a dynamic response to temperature, the new models combine advanced technologies to ensure a cool and fresh night’s sleep. The line also includes a MagniCool pillow and topper, and the suggested retail range starts at $1,599-$1,799.
Dolce Vita
Retailing from $2,299-$3,999, the updated Dolce Vita Collection features four models ranging from 10- to 14-inch profiles. Each introduction features the company’s Dual Core technology, which allows consumers to choose between soft and medium-soft comfort on opposite sides of the bed. Magniflex made these mattresses with Seaqual Yarn, a high-quality 100% post-consumer yarn containing recycled marine plastic, and offer a removable cover designed with a cool-to-the-touch breathable and a thermo-regulating Outlast fabric. The company manufactured each mattress within the collection using high quality, highly durable eco-friendly materials in energy-efficient environments, low in CO2 emissions.
MagniStretch
Updated with three new models offered in firm, medium-firm and medium, the models in the MagniStretch collection feature Elioform and Eliosoft layers and Memoform padding to deliver ideal spinal support. The cover included in the collection combines natural Viscose and Outlast fabric to regulate temperature and release excess heat. The suggested retail range starts at $2199-3199.
Magnifico
Magniflex has updated its luxury line, the Magnifico collection, with one new model featuring Dual Core technology. The introduction offers a fashion-house satin cover with a winter side made of wool and cashmere and a summer side made of cotton and linen, retailing at $3999.
Toscana
Providing the perfect balance between technology and nature, Magniflex is including two new models in the Toscana Collection. Retailing from $1,999-2,999, the new beds include a 10-inch medium comfort model as well as a 12-inch Dual Core model that featuring organic cotton and wool covers in a light cream fabric.
“With our 60th anniversary, we wanted to focus our new designs and upgraded components that shine a light on our deep heritage and commitment to health and wellness, and the environment,” said Billy Curtright, national sales manager for Magniflex USA. “Each new introduction is manufactured with high-performance materials that set Magniflex apart from other products available in U.S., while also delivering an iconic style that is alluring, performance-driven and sustainably made.”
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About Magniflex
Magniflex was founded nearly 60 years ago in a suburb of Florence, Italy, and today more than 35 million people in 99 countries sleep on Magniflex mattresses. Known as a world leader in quality, comfort and innovation, Magniflex was the first mattress company in the world to gain certifications from OEKO-TEX®. The company’s central manufacturing facility produces up to 10,000 mattresses a day, many of which are exported to countries such as Japan, Spain, Germany, Russia, the United States and Canada.
