Dorel Home Products (DHP) is launching Signature Sleep Honest, a line of natural mattresses that features chemical-free and a variety of natural and organic ingredients. Including both an adult and a crib mattress, this new collection marks the company’s first foray into the growing natural-inspired sleep market.
The line, which will be launched at the spring High Point Market, follows on the heels of DHP’s successful introduction of Signature Sleep Reset last fall. Reset is designed with Nanobionic technology in the outer mattress fabric, which helps promote a temporary increase in local blood flow to restore the body’s energy and provide a better night’s sleep.
“Our newest mattress collection is hand-crafted and made with the finest natural ingredients, 100 percent certified organic materials, and available without chemical fire retardants,” said Nick Fiore, vice president of sales, marketing and product development at DHP. “The Honest collection will enable us to reach the growing segment of environmentally conscious consumers who want natural products in their home without sacrificing on comfort. We look forward to expanding the Honest offering in the second half of 2019.”
Signature Sleep Honest features an adult mattress with a micro-coil core, cushioned with natural wool and organic cotton. In addition to offering moisture-wicking properties that help regulate body temperature, the wool also serves as a natural fire barrier so no fire-retardant chemicals are needed. The mattress, retailing at $599 in queen, comes with a machine-washable mattress protector infused with aloe vera fibers, which nourish the skin and help to speed up the regeneration process.
The crib mattress features an organic cotton fabric cover and a natural wool layer for ultimate comfort. The core is made with natural coconut coir—fibers extracted from the husk of a coconut—to offer firm support. Retailing for $299, the mattress comes with a protector that is waterproof and made of 100 percent organic cotton.
Both mattresses carry the Okeo-Tex Standard 100 certification, which tests for harmful chemicals in textiles. The cotton found in the adult mattress is USDA Organic certified, while the cotton in the crib mattress is certified as organic by GOTS, the Global Organic Textile Standard.