Corsicana Expands Nightsbridge Midnight Collection
Corsicana is adding to its highly successful NightsBridge Midnight collection with the introduction of the Midnight Plush Hybrid mattress at the summer Las Vegas Market. The new 12-inch model will enable the company’s retail partners to offer a broader selection of comfort levels in this collection to a wider spectrum of consumers, further raising the profile of what is already one of the company’s most successful groupings.
The Midnight Plush Hybrid offers a new luxuriously softer feel as an alternative to the medium Hybrid and All-Foam models within the three-bed Midnight collection. It features a cover made with SensICE, a high-tech, cool-to-the touch fabric that reduces body temperature on contact and helps maintain optimal sleep temperature. Underneath the cover are six layers that include high-density foams that respond quickly to motion and reduce body impressions, along with memory foams that contour the body and absorb motion. The mattress also features a layer of Corsicana’s Q4 Phase Dynamic Core pocketed coils combined with Q4 Phase quad-pocketed coils, which work together to create comfort and support for every part of the body.
Like all Corsicana products, the Midnight Hybrid Plush is made with high quality and environmentally-friendly CertiPUR-US foams. The new mattress is also compatible with the Corsicana OptiMax motion base for consumers seeking to further customize and enhance their night’s sleep.
“Since its launch two years ago, NightsBridge has resonated strongly with both retailers and their customers,” said Davis Whitworth, senior director of business development for Corsicana and NightsBridge brand ambassador. “NightsBridge has become the fastest growing lines in the Corsicana portfolio of brands. We want to continue to expand the NightsBridge offerings to meet consumer desires.”
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