Sleep Retailer
  • News
    • Industry
    • Sleep Shopper
    • Mattress
    • Accessories
    • Marketing
    • Materials
  • Magazine
    • Current Issue
    • Archive
  • Newsletters
    • eNews
    • Snooze News
  • Shop
  • Subscribe
  • About
  • Search
  • Menu Menu
Mattress

Bedding Industries Of America To Spotlight Ernest Hemingway Brand At High Point Market

Bedding Industries of America (BIA) is showcasing its Ernest Hemingway brand at the spring High Point Market. The luxury brand has been growing in popularity, with strong participation from its domestic licensees which carry the mattresses from coast to coast. 

Following the success of the brand’s offerings at the winter Las Vegas Market, where six new models were introduced, BIA is showing its Inspired collection and Adventure series of Hemingway products at the forefront of its display at the spring High Point Market. The 11 mattress models from the Ernest Hemingway series draw inspiration from the literary legend’s adventurous lifestyle and larger-than-life persona. Generating more than 65 million online searches annually, “Ernest Hemingway” is a name that is recognized at first glance by eight out of every 10 Americans. 

“All four corners of the country have lined up to support this brand,” said Stuart Carlitz, president and CEO of BIA. “The excitement it has generated is outstanding. This brand is a gamechanger.” 

Created by skilled craftsmen, Ernest Hemingway mattresses are made with the company’s new, proprietary lumber-zoned, four-inch, pocketed, coil-on-coil designs. They also feature 100% cotton imported Belgium damasks quilted to GOTS-certified, organic New Zealand wool. Affordably priced between $799 and $2,499, each mattress incorporates eco-friendly, non-toxic and hypoallergenic materials, designed with 100% natural Talalay latex sourced from rubber trees. 

“Luxury is a growing segment and consumers are willing to spend more for a better quality of sleep,” said Carlitz. “There are no shortcuts taken in our affordable luxury processes. These beds are built with an attention to detail and the finest quality luxury materials.” 

BIA will also be exhibiting mattresses from its six other brands—Eclipse, Eastman House, Fieldcrest, Millbrook Beds, Natural Dreams and Velika—which introduced new models earlier this year. 

The Velika and Natural Dreams lines were recently updated to kick off 2022. The Velika line now features a new Velika Hybrid and Duvet Comfort Top, which provide a combination of ultra-comfort and support. Two new Greenguard Gold models are also in the process of being certified and added to the Natural Dreams line. The new beds are manufactured with 100% natural Talalay latex and are handcrafted in the U.S. using techniques that meet the company’s most stringent quality standards. 

Visit biamattress.com 

March 30, 2022/Mattress
Tags: Bedding Industries of America, Spring 2022
Share this entry
  • Share on Facebook
  • Share on Twitter
  • Share on LinkedIn
  • Share by Mail
https://sleepretailer.com/wp-content/uploads/2022/03/Mattress_BIA.jpg 533 800 sleep /wp-content/uploads/2021/09/Sleep-Retailer-Logo.jpg sleep2022-03-30 09:00:502022-03-25 16:48:35Bedding Industries Of America To Spotlight Ernest Hemingway Brand At High Point Market
You might also like
Eclipse International To Open West Coast Factory
Classic Brands To Show Expanded Infinity Sleep Collection At Spring High Point Market
Magniflex Highlights Updated MagniCool Collection At High Point Market

FOLLOW US

  • Facebook
  • Twitter
  • LinkedIn
  • Instagram

Sleep Retailer is published quarterly by Blue House Sales Group, LLC and is mailed to more than 16,800 mattress and home furnishings retailers nationwide.

The views expressed by the editorial staff of this publication are their own, and do not necessarily represent the views of the advertisers or their agents. Sleep Retailer is an independent trade publication. Sleep Retailer neither takes sides nor declares a preference for any one manufacturer, supplier, technology, process or solution. Instead, we try to provide neutral information concerning mattresses and related products. Advertising space is available. Press releases or information about your company should be submitted to our editorial team for inclusion as space allows: Sleep Retailer c/o Blue House Sales Group, LLC based at WeWork, 1835 7th St. NW, #210, Washington, DC 20001.

Sleep Retailer is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to amazon.com.

Sleep Retailer © 2023. All rights reserved.

Sheet Sets To Complete The Sleep SystemGold Bond Doubles Down On Durability Amidst A Growing Trend Of De-Specing
Scroll to top