Latexco US has added two new employees to its sales team to support its growth strategy and its recently announced expansion in the west.
Jared Waken joined Latexco West as a sales account manager, based in Phoenix, Ariz., while Latexco US recently named Khon Farris the newly created title of Internal Sales Director, based in Lavonia, Ga.
With more than 15 years’ experience in the home furnishings industry, Waken most recently worked for Hickory Springs Manufacturing as an account manager in the western United States. In this role, which he held for eight years, Waken focused on the bedding segment. Although he started out in foam sales, he branched out from there into innersprings, adjustable beds, nonwovens and bed-in-a-box fulfillment. Prior to that he worked for luxury case goods and upholstery manufacturer Lorts in supply chain and product development.
In her new role as Internal Sales Director, Farris will focus on key accounts and proactive
selling per the company’s customer-centric strategy while also supporting the outside sales force. Prior to joining Latexco East, Farris served in roles focused on sales, customer service and support. She also worked as a realtor for six years, which she said allowed her to hone her strong customer-focused communications skills.
About Latexco US: Latexco US is a forward-thinking, customer-centric organization uniquely positioned to serve as a one-stop shop with innovative bedding solutions, customization and fulfillment capabilities and impressive speed to market. With facilities on the east and west coast, it is the only U.S. producer of both latex and polyurethane foam under one roof.