Latexco US Makes It ‘SNO’ For High-End Bedding

With the introduction of SNOFOM by Latexco US, a leading foam solutions provider, is unveiling its flagship polyurethane foam product and a new category of high-end foam.

Named for its snowy white appearance and softness, SNOFOM provides the highest airflow of any polyurethane foam in the Latexco US portfolio. Highly responsive in compression and decompression, it is designed to follow the natural movement of the body and maintain the same pressure distribution over time, making it ideal for the comfort top layer in high-end mattresses, toppers and pillows.

SNOFOM promotes optimal sleep comfort and quality by balancing the body and mattress microclimate. It ensures good sleep in all climates through excellent hygrothermal performance, which means how it handles moisture and heat. Tests have shown SNOFOM has a lower build-up of both heat and humidity compared to memory foam.

The open cell structure of SNOFOM allows it to hold a consistent amount of pressure over time, providing sleepers excellent support that promotes blood circulation for a deep and more restful sleep. SNOFOM has also performed better in compression and recovery tests compared to high resilient foam, which makes it ideal for vacuum and roll-pack.

Latexco US chief sales officer Brent Limer said, “SNOFOM offers the best comfort and support attributes of both memory foam and high resilience foam with the highest airflow we have ever seen, and that is why we created a new category name of Respire.”

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About Latexco US: Latexco US is a forward-thinking, customer-centric organization uniquely positioned to serve as a one-stop shop with innovative bedding solutions, customization and fulfillment capabilities and impressive speed to market. With facilities on the east and west coast, it is the only U.S. producer of both latex and polyurethane foam under one roof.