Wright Global Graphics Expands Customizable Marketing Solutions Programs

Looking to offer companies a wider range of creative branding methods, Wright Global Graphics will launch the new Wright Global Graphics Marketplace at the Winter Las Vegas Market. Open 24/7, this innovative e-commerce platform offers busy retailers an array of fresh designs and last minute ordering. Additionally, the company has expanded its Showroom Solutions Express program to make more customizable in-store options available for quick-ship service.

The new Marketplace uses an easy-to-navigate online portal, the new Marketplace offers high-resolution printing on high-quality satin labels with a myriad of color options and images from which to choose. When placing online orders through the WGG Marketplace, customers will find low minimums, speedy turnaround and shipping within two days.

“So often labels become an afterthought for manufacturers, and then it becomes a hectic task for them,” said Greg Wright, president and CEO. “Our Marketplace is all about delivering a smooth, easy-to-use method that facilitates speed and eliminates the stress in ordering customized labels. The very premise of the Marketplace is to make it easy for our customers to do business with us.”

In addition to the Marketplace, WGG recently expanded its Showroom Solutions Express program to include a broader offering of in-store displays, including banners, lighted silicone frames, signage, freestanding frames and graphics. The program gives customers the ability to design their own POS graphics, offering a full selection of colors, printed textures, patterns and lifestyle imagery. As it has since its inception, Showroom Solutions Express includes add-on options like pillow shams, accent pillows, foot protectors and mouse pad protectors. The updated program offers high-resolution printing, low minimum orders, high-quality materials and durable hardware.

“Showroom Solutions Express has been in place for four years now, and the program was ready to be expanded and refreshed,” said Don Wright, senior vice president of business development and chairman of the board. “We’ve learned a lot about consumer buying trends and what works to attract them. We’ve become more proficient at identifying those trends and seeing what types of signage and other POP collateral can be impactful.”

Offering a wide range of professionally printed materials and immediate shipping, WGG is making it easy for retailers to shop for custom, top-of-the-bed point-of-sale materials and signage.

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