Leading iron bed frame manufacturer Wesley Allen is returning to the Las Vegas Market this winter with a new showroom and the launch of its 40th anniversary celebration.
Following Wesley Allen’s last appearance at the Las Vegas Market in 2010, the company’s new showroom gives visitors a vibrant new experience of the craftsmanship, product breadth and quality of the company’s iron furniture. The new market space features the company’s beautiful iron furniture in artistic, fully-accessorized settings designed to inspire attendees to present Wesley Allen products with similar elements in their retail spaces and designs.
“Our new showroom will present the superior craftsmanship, diverse finishes and timeless styles of Wesley Allen furniture in settings that allow our products to stand out on the showroom floor,” said Wesley Allen Founder and CEO Victor Sawan. “I want visitors to learn something about how to display our products as well as learning about our products themselves. As we kick-off our anniversary, our goal is to inspire retail partners to engage their customers with new value-priced products and timeless designs that appeal to today’s consumer.”
Wesley Allen is renowned for its beautifully handcrafted, stylish iron beds and its ongoing corporate environmental stewardship. The company offers retailers a wide variety of styles, finishes, fabrics and upholstery options.
“Retailers and designers are looking for something special and different but also for the quality materials, construction and products their customers demand,” said Wesley Allen President Chris Henning, “so our new showroom gives clients a clear demonstration of how Wesley Allen achieves those goals.”