RevCascade Makes It Easy For Retailers To Grow E-Commerce Efforts

RevCascade has launched an innovative marketplace automation platform that enables brands and retailers to easily leverage the growing $700 billion global online marketplace channel. By automating what was previously a manual process, RevCascade makes it easy for retailers to launch, operate and scale their own marketplaces.

“As brick and mortar retail continues to struggle, more and more retailers are launching online marketplaces,” said Josh Wexler, Co-Founder and CEO of RevCascade. Co-Founder Andrea Tobin continued, “However, managing product, inventory and transaction data between brands and retailers is fraught with friction, which holds the market back. RevCascade has developed a solution for both brands and retailers to help them make more money, save time and stay in total control of their business objectives.”

Drop ship and vendor direct programs represent a large and growing segment of the $1.3 trillion global e-commerce market. While the number of online marketplaces is expected to reach 1,000 by the end of next year, the process by which brands join the marketplaces is often manual and time consuming, requiring complicated integrations with back-end systems.

RevCascade enables any retailer to build a marketplace with both existing and new vendors. This allows retailers to limit inventory risk, increase revenue and build brand loyalty by offering customers an extended aisle of products. In RevCascade’s private beta, the highly scalable platform has already connected 50+ brands and 50+ leading retailers, with a focus on apparel and home.

“RevCascade's ability to customize their services to our needs allowed us to streamline our business, save time and ultimately increase sales and revenue,” said Patrick Cherix, President of International Business at GloDea. “After seeing immediate results, we decided to fully engage with the RevCascade platform for all of our products and transactions across all of our retailers.  RevCascade got our attention with the services they offer, but won us over with their outstanding customer service and partnership.”

“RevCascade has simplified the way we work with our vendors, enabling us to dramatically increase the number of products we offer to interior designers and consumers," says Juliana White, Co-Founder and CEO of, one of the fastest growing wholesale marketplaces for interior design. Co-Founder and COO Fatima Yusuf continued, "Our current process of onboarding vendors, uploading products, and managing transactions is filled with a lot of manual integration work.  By removing this friction, RevCascade empowers us to focus on rapidly scaling our business with current and new vendors."