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Marketing

NMG Launches Chatterbox Live Platform

Consumers’ shopping habits have changed dramatically during the past year, with more shoppers researching and buying online today than ever before. In fact, more than half of all shoppers now prefer to chat virtually with a store representative rather than calling to ask questions about a product. Nationwide Marketing Group is helping its independent retailers adjust to this shift with the launch of its all-new Chatterbox live chat platform.

“Chatterbox live chat is designed to help retailers transform shoppers into customers using real-time digital conversations,” explains Jennifer Danko, senior vice president of omnichannel technology for Nationwide Marketing Group. “Retailers using Chatterbox can engage with their customers through website chat, SMS and video chat, and they’re also able to seamlessly transition any of these online interactions to a phone call. This flexible approach lets retailers meet their customers wherever they are in the shopper journey and, ultimately, close more sales from online leads.”

Designed to complement Nationwide’s proprietary suite of digital tools, Chatterbox is the only live chat solution available today that integrates fully with websites built by Nationwide partners Site on Time and Retailer Web Services (RWS). As such, retailers that sign up for Chatterbox will enjoy automatic installation on their website, as well as a single point of contact for all billing and customer service needs.

In addition, Chatterbox customers will receive:

  • Simplified pricing that includes unlimited customer interactions across web chat, SMS and video
  • Per-location subscriptions, with an unlimited number of users allowed per location
  • Free customization features
  • A robust dashboard for performance optimization
  • Onboarding support
  • Ongoing best practices to maximize sales

“In the past, we referred our members to ‘free’ chat service providers because we knew how important chat is to a retailer’s digital strategy,” explains Aaron Bundschuh, chief digital and technology officer for Nationwide. “But then we started hearing stories of extra charges and fees when a member used the tool too frequently or wanted to add more employees to the platform, and we knew there had to be a better way. That’s why we created Chatterbox, a chat solution designed specifically for the independent retail channel. And we’re excited about continuing to evolve Chatterbox over the coming months to bring even more retail-specific, value-added features to our members.”

Visit nationwidegroup.com

August 25, 2021/Marketing
Tags: Nationwide Marketing Group, RWS
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0 0 Natalie Rose /wp-content/uploads/2021/09/Sleep-Retailer-Logo.jpg Natalie Rose2021-08-25 11:12:192021-08-25 11:12:19NMG Launches Chatterbox Live Platform
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Sleep Retailer is published quarterly by Blue House Sales Group, LLC and is mailed to more than 16,800 mattress and home furnishings retailers nationwide.

The views expressed by the editorial staff of this publication are their own, and do not necessarily represent the views of the advertisers or their agents. Sleep Retailer is an independent trade publication. Sleep Retailer neither takes sides nor declares a preference for any one manufacturer, supplier, technology, process or solution. Instead, we try to provide neutral information concerning mattresses and related products. Advertising space is available. Press releases or information about your company should be submitted to our editorial team for inclusion as space allows: Sleep Retailer c/o Blue House Sales Group, LLC based at WeWork, 1835 7th St. NW, #210, Washington, DC 20001.

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