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Marketing

Malouf Releases Annual Holiday Video

The teams at Malouf Home recently released their annual holiday video, with this year’s theme capturing the “Malouf Great Gingerbread Showdown.” Playing off the much-loved “Great British Baking Show,” the video shows six teams competing to build the greatest gingerbread house of all time.

Director of Sales Eric Holmstead said, “This is one of our favorite traditions here at Malouf. We love sharing the joy with our retail partners and letting our creative capabilities shine.” Holmstead continued, “We recognize that it has been a crazy year, and we’re grateful that we’ve made it through together.”

Judged by Sam and Kacie Malouf, the contest has the sales team, product development team, distribution team, creative team, software development team, and supply chain team creating unique gingerbread scenes.

Scott Hyldahl, the Malouf video director, said “It’s fun to get the chance to highlight our different teams and see their processes in gingerbread form. We actually gave the participants blueprints of what we wanted, and then they had to figure out how to build it. The results are all over the place, and we hope we inspired some laughs.”

Previous holiday videos included a “Home Alone” parody and a music video celebrating “The Most Wonderful Time of the Year.” Watch the full video here.

Visit maloufhome.com

About Malouf Home

Malouf Home™ leads the furniture and bedding industry with a wide selection of innovative products, including furniture, mattresses, adjustable bed bases, pillows, sheets, mattress protectors, bed frames and mattress toppers. Together with sister brands Salt Flat™ and Weekender™, Malouf™ commits to quality, pricing, and service through a comprehensive product catalog that satisfies a variety of customers. Malouf™ products are available in over 15,000 retail partner locations in the U.S., and its international team now serves over 56 countries. Malouf™, a Certified B Corporation®, was founded in 2003 by Sam and Kacie Malouf and is headquartered in Logan, Utah.

December 14, 2021/Marketing
Tags: Malouf Home
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Sleep Retailer is published quarterly by Blue House Sales Group, LLC and is mailed to more than 16,800 mattress and home furnishings retailers nationwide.

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