Sleep Retailer
  • News
    • Industry
    • Sleep Shopper
    • Mattress
    • Accessories
    • Marketing
    • Materials
  • Magazine
    • Current Issue
    • Archive
  • Newsletters
    • eNews
    • Snooze News
  • Shop
  • Subscribe
  • About
  • Search
  • Menu Menu
Marketing

King Koil Relocates To A Larger Las Vegas Market Showroom

King Koil has entered into an agreement to open a new and larger showroom in time for the winter Las Vegas Market. Located in the B Building at the World Market Center, the new 12,000-square-foot showroom is larger than the company’s previous space and is in a higher traffic location on what is becoming a popular bedding floor. 

“The new location in Building B will give us greater visibility and make it more convenient for our customers to visit us,” said David Binke, CEO of King Koil. “We are expecting January to be a busy market where we plan to share a lot of new product with the industry.” 

The new space also gives the company more room to better showcase its growing premium product lines. King Koil is featuring a wide range of mattresses and adjustable bed frames in the new showroom, including the ultra-luxurious, hand-crafted Lansdown collection. SmartLife, featuring its patented body sensing technology, will receive a fresh design upgrade. The company will also showcase its new split-king mattress design and coordinating premium adjustable base for its SmartLife and iBED Mattress lines, as well as the Natural mattress collection, which is made with layers of the finest natural materials. Finally, the King Koil Signature line will make its debut for those seeking a premium-looking product in a value price range.  

Retailers can also expect to see new product introductions in a beautiful new setting that will support the surge in demand from their high-end consumers. The new initiatives will enable King Koil dealers across the country to place new products on their retail floors. In addition, the company has entered into a new partnership with Talalay Latex to become the exclusive manufacturer of the new PureBliss Latex line. 

“Demand for our products continues to grow,” Binke explained, “and as we expand our product family, we need a larger space to showcase our capabilities. We look forward to all of us returning to market this January.” 

Visit kingkoil.com 

January 19, 2022/Marketing
Tags: king koil, Winter 2022
Share this entry
  • Share on Facebook
  • Share on Twitter
  • Share on LinkedIn
  • Share by Mail
https://sleepretailer.com/wp-content/uploads/2021/11/King-Koil-Natural-Line-Image-01_resize-scaled-e1637249663946.jpg 533 800 sleep /wp-content/uploads/2021/09/Sleep-Retailer-Logo.jpg sleep2022-01-19 09:00:242022-01-18 17:20:46King Koil Relocates To A Larger Las Vegas Market Showroom
You might also like
The Future Of Sustainable Sleep
King Koil Leverages Duck Dynasty Popularity with New Mattress Line
Nationwide Marketing Group Focuses Winter PrimeTime Around The Shopper Decision Journey

FOLLOW US

  • Facebook
  • Twitter
  • LinkedIn
  • Instagram

Sleep Retailer is published quarterly by Blue House Sales Group, LLC and is mailed to more than 16,800 mattress and home furnishings retailers nationwide.

The views expressed by the editorial staff of this publication are their own, and do not necessarily represent the views of the advertisers or their agents. Sleep Retailer is an independent trade publication. Sleep Retailer neither takes sides nor declares a preference for any one manufacturer, supplier, technology, process or solution. Instead, we try to provide neutral information concerning mattresses and related products. Advertising space is available. Press releases or information about your company should be submitted to our editorial team for inclusion as space allows: Sleep Retailer c/o Blue House Sales Group, LLC based at WeWork, 1835 7th St. NW, #210, Washington, DC 20001.

Sleep Retailer is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to amazon.com.

Sleep Retailer © 2022. All rights reserved.

Q&A: Integrating Consumer Data Into Your Sales StrategyNationwide Marketing Group Focuses Winter PrimeTime Around The Shopper Decision...
Scroll to top