Reverie Expands “Reverie Partner Network” Portal

Reverie has relaunched its online dealer portal, the Reverie Partner Network (RPN), to provide retail partners with a one-stop resource for product information, training materials and ready-to-print marketing collateral for store promotions. The username and password protected microsite, available at, is the ultimate online destination for dealers to access and download an extensive selection of brochures, marketing materials, product specification sheets and warranty information, as well as a wide range of training resources.

“Reverie is an industry leader in our ability and commitment to provide relevant insight, cutting-edge solutions and on-trend products to our retail partners,” said Deena Gardner, trade marketing manager for Reverie. “The RPN provides our retail partners easy access to a variety of materials to help streamline product promotions, staff training and more. Online access ensures 24/7 availability of marketing assets on an as-needed basis, allowing dealers to select and compile customized content for their stores with ease and at a much quicker turnaround time than ever before.”

In addition to the RPN, Reverie continues to build on the Reverie Difference for its customers and has rolled out a webinar series with topics including new product overviews, marketing basics to help retailers build successful advertising campaigns and understanding SEO. The next webinar – “Getting Back to Basics with Grassroots Marketing” – is set for May 24 and will discuss the power of referrals via social media. Online registration is free.

To round out the company’s wealth of assets, the company also unveiled Reverie Partner Network’s Retail Buzzz, an e-newsletter, delivered the first of each month that highlights industry insights, product features and sales tips in a 120-second video.

“As dedicated partners with our valued dealers, we are invested in their success and growth,” Gardner said. “We believe in the Reverie Difference and that means providing seamless support for marketing, training and information that helps generate sales for our retail partners, and our RPN delivers on our commitment to them.”

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About Reverie: Reverie is a leading manufacturer of innovative adjustable beds, mattresses and pillows to the trade and direct to consumers. The company’s sales and marketing headquarters is located in Bloomfield Hills, Mich., while its production, distribution and customer service facilities are based in New York. Reverie manufactures select products in the U.S. and continues to be a cutting-edge leader and innovator in the sleep products industry.