Restonic Welcomes Julia Rosien as Brand Engineer

Restonic has appointed Julia Rosien to the newly created position of Brand Engineer. She will report directly to Ron Passaglia, President of Restonic.

Rosien’s energetic career path includes her serving as former Communications Director for Natura, transforming and revitalizing the corporate and consumer-facing voice of the company both online and off. Prior to that, Julia enjoyed a successful term as senior editor of a national pregnancy magazine as well as writer and editor to a wide variety of national print and digital consumer-focused newspapers and magazines. Julia is the 2013 Chair of the Board for WithIt and has also served on the boards of the Better Sleep Council and WPT (Women Powering Technology). Julia has been cited as one of most influential women in social media, having most recently served as the digital voice of Dr. Breus’ Dream Team, GoGirlfriend, SocialNorth and the Women in Biz Network.

“I’m thrilled to be joining such a respected and trusted company in the mattress industry,” said Julia Rosien. “The Restonic family has been supporting dreams for nearly a century and joining forces will launch them into a position to seize new and evolving opportunities on their horizon.”

Ms. Rosien will officially join Restonic on November 1st but has already begun planning and organizing with the leadership team and will be at High Point Market in October. Plans for Restonic include the launch of a newly designed website, corporate blog and innovative, consumer-focused new media outreach.

“Julia’s dynamic and creative approach to marketing and social media has cultivated thriving on-line communities that reach deep within our industry,” said Passaglia. “She’s incredibly detail-oriented, a team leader and navigates everything she does with a strong sense of integrity – must-have strengths that we’re confident will play a critical role helping Restonic provide value to licensees and their customers.”

Restonic has set a blistering pace for themselves in 2014 and hiring Julia Rosien is a positive step towards continued expansion and growth in new areas worldwide.

“Restonic recognizes the importance of reaching today’s consumers through social media,” said Passaglia. “Our current, integrated marketing strategy is ready for a top-flight professional to take us to the next level.”

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About Restonic: Restonic is guided by the principle that getting a healthy night’s sleep is a right, not a privilege: this means that every Restonic mattress is crafted with better quality materials and greater attention to detail than comparably priced mattresses from competitive brands. Restonic Mattress Corporation is a leading international bedding company with 29 manufacturing facilities throughout the world, including North America, the Far East, Europe, India, Brazil, Middle East and South Africa.