pure LatexBLISS Appoints Home Furnishings Industry Veteran to Lead Sales Team

New hire part of company's strategic plan to add value to its customer relationships

pure LatexBLISS, one of the fastest growing international luxury mattress brands, announced it has appointed home furnishings industry veteran, Dan Mocias, to sales director of its California region. The newly created position is the next step in the company’s reorganization and strategic plan designed to strengthen the organization and better serve pure LatexBLISS’ customers.

Mocias brings over 25 years of home furnishings industry sales and marketing experience to his new position at pure LatexBLISS. Most recently he was responsible for growing e-commence accounts at Concepts in Wood and Boyd Furniture where he also implemented a new gel mattress program throughout the western region of the country.

“With interest in Talalay sleep products on the rise, our goal is to bring more depth to our sales team and better serve our customers,” said pure LatexBLISS Executive Vice President of Sales and Marketing Direct to Retail Ken Hinman. “Because of his work in home furnishings, Dan brings a different perspective to the company. He has a great track record and knows how to implement new programs that grow a business. The expansion of the sales team is one of the ways we are helping our retailer partners better understand the benefits of and the best ways to sell Talalay products.”

For more information, please visit latexbliss.com.

About pure Latex BLISS: Connecticut-based pure LatexBLISS is one of the fastest growing luxury mattress brands in the world, manufacturing and marketing ultra-premium mattresses made with the finest components available and delivering unprecedented value. The company does business in 8 countries with regional distribution centers in France, Asia, Atlanta, Phoenix, Texas and Connecticut.  pure LatexBLISS has several showrooms worldwide including Brussels, Belgium, Las Vegas, NV and Shelton, CT.