Paramount Sleep Expands Distribution with New Partnership

Paramount Sleep has partnered with mattress producer Dreamline Bedding, based in Cabot, Arkansas, to produce Paramount Sleep brands Nature’s Spa®, HD Super Duty® and Back Performance®. The partnership will expand Paramount Sleep’s distribution to areas including Oklahoma, Arkansas, Louisiana, Mississippi, Alabama and southern Missouri.

This is Paramount Sleep’s fourth such partnership expanding its national distribution. Earlier agreements with California-based Cannon Sleep Products, Nebraska-based Omaha Bedding, and Miami-based Biscayne Bedding expanded the company’s presence from its Norfolk, Virginia, plant into western, Midwestern and southeastern markets.

“The Tipton family has an outstanding reputation for quality and integrity, which makes them the right partner to grow the Paramount Sleep alliance,” said Jamie Diamonstein, president of Paramount Sleep. “We are delighted to welcome their family into ours.”

Founded in August 1963, Dreamline Bedding, a third-generation, family-owned business, celebrates its 50-year anniversary this month.

“Over the last 50 years our family business has undergone some major developments. We consider our new alliance with Paramount Sleep to be among them,” commented Dreamline Bedding CEO Steve Tipton. “The fact that it is happening on our 50th anniversary, almost to the day, is a great sign.”

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About Paramount Sleep: Paramount Sleep is a third-generation, family owned mattress manufacturer based in Norfolk, Va. For more than 80 years the company has remained one of the industry’s premier suppliers of high quality mattress systems. It is a Made in USA Certified® national mattress company. The company’s mattress lines include: Nature’s Spa®, HD Super Duty®, Back Performance®, iGravity®, Boutique Hotel, GoodNite®, and A.H. Beard®.