Spring Air International has signed a license agreement with Ching Choun Bed Co. Ltd., located in Tucheng City, Taiwan, to manufacture and market Spring Air mattresses across that island country, announced Eric Spitzer, company COO. This increases the company's global reach to 33 countries.
To be known as Spring Air-Taiwan, the producer was established in 1973 and is one of the most longstanding and highly recognized bedding manufacturers in Taiwan.
Headed by CEO Shu Chao Hsu, the company makes its own line of mattress products and sleep accessories. Spitzer said the factory also will make a full complement of Spring Air-branded bedding.
“Ching Choun Bed has an excellent reputation in Taiwan and services all channels of retail distribution,” Spitzer said. “The producer presented the perfect opportunity for a U.S. brand to be launched in a stable environment."
“Company members will attend our next International Global Summit in Delhi, India this November and will have the chance to meet all of Spring Air’s international licensees at that time,” he added.
For more information, please visit springair.com.
About Spring Air: A leading U.S. bedding producer and a highly recognized consumer brand, Spring Air has multiple manufacturing facilities in North America and across the globe. Founded in 1926, the producer helps retailers drive business while leveraging the reputation for trust and integrity inspired by its name.