Kingsdown’s Sleep to Live Institute Debuted on The Doctors
The Sleep to Live Institute’s Dr. Robert Oexman appeared on the Emmy Award winning show “The Doctors” on CBS, in a segment dedicated to sleep.
Before a live studio audience, Dr. Oexman took host and pediatrician Dr. Jim Sears through a detailed demonstration of Kingsdown Inc.’s bedMATCH™ system. The system uses 18 statistical measurements and over 1,000 calculations to assist consumers in determining the best mattress and pillow options for their body type. Dr. Oexman, whose research focuses on the impact of the sleep environment on quality of sleep, highlights the bedMATCH™ system as an integral first step to finding the right mattress.
During the segment, Dr. Sears enters his own mattress preferences to the diagnostic test system and Dr. Oexman analyzes his “sleep style” using the bedMATCH™ technology. The results are revealed at the end of the show. Tune in to see what mattress the bedMATCH™ system selects for Dr. Sears. The segment aired on October 11, 2011.
“bedMATCH is a proven sales tool that will change the way people shop for mattresses,” said Bob Hellyer, president of Kingsdown. “It offers consumers an engaging way to find the best mattress for their body type and retailers the opportunity to increase profitability.”
For more information, visit www.kingsdown.com.
About The Sleep to Live Institute: The Sleep to Live Institute is the research arm of leading bedding manufacturer Kingsdown, Inc. Through the science of sleep, the medical specialists, physicians and engineers at the STL provide the public with specific solutions to combat sleep-related issues, such as behavior, environment and sleep equipment. The Institute is committed to researching and developing real-world technologies that can benefit consumers who desire quality and nourishing sleep.
About Kingsdown, Inc.: Kingsdown, Inc. founded in 1904 and headquartered in Mebane, North Carolina, USA is a manufacturer of premium mattress systems serving leading retailers across the United States and in more than 20 countries. Each product is manufactured using handcrafted techniques combined with state‐of‐the‐art research, materials and equipment. Research and development, training and distribution facilities, as well as two manufacturing facilities, are also headquartered in Mebane. International offices are located in Bangkok, Thailand, and Tokyo, Japan. Additional manufacturing and distribution centers are located in Winchester, VA; Muskogee, OK; Lakeland, FL; Knoxville, TN; Stockton, CA; Toronto, Calgary, and Vancouver, Canada; Derby, United Kingdom; Kuala Lumpur, Malaysia; Istanbul, Turkey; Melbourne, Brisbane and Perth, Australia.
