The 5,000-sq. ft. space is designed to continue retail growth momentum with east coast dealers.
By opening a new 5,000-square-foot showroom in Plaza Suites, Space 206, at the Fall High Point Market, online mattress retailer and manufacturer, GhostBed is continuing to target retailers with its brick-and-mortar program.
“The past few Las Vegas Markets have proven to be an excellent venue for our new retail program, but many of our Eastern U.S. and Canadian retailers could not attend due to Covid restrictions among other obstacles,” said Alan Hirschhorn, executive vice president of sales for GhostBed. “After a challenging year of strictly virtual communication, we are firm believers that in-person events are what drives our success. Our presence in High Point will open new opportunities to come together as a cohesive group and connect with our retail partners in person.”
At the upcoming market, GhostBed will spotlight some of its newest product introductions. The showroom will showcase its Ghost SmartBed, which is constructed with technologies that allow a person to customize his or her comfort levels to ensure a deeper, more restorative night’s sleep. The company will also display the GhostBed Memory Foam Topper, which is the company’s first mattress topper designed with five targeted comfort zones.
“There is an immediate need from retailers to bring consumers back into their physical store locations,” said Hirschhorn. “GhostBed’s extensive retail marketing campaigns and new product introductions are designed to do just that. Retailers are looking for help, and we are here to supply it.”
The brand will be showing the Ghost SmartBed and GhostBed Memory Foam Topper, along with GhostBed’s current product lineup in High Point.
About GhostBed & Nature’s Sleep
GhostBed’s parent company, Nature’s Sleep, has been a mattress industry leader for more than 15 years, focusing on high-quality, low-cost sleep products. With expert craftsmanship and superior materials designed for comfort and durability, GhostBed offers an affordable alternative in the online mattress marketplace. With a laser beam focus on customer service and satisfaction, GhostBed ships in 24 hours from 15 coast-to-coast distribution points in the U.S. and two distribution points in Canada.