Colonial LLC Names Mark Hobson as President

Colonial announced the promotion of Mark J Hobson to President. Mr. Hobson will be responsible for the expansion and implementation of Colonial’s customer centered sales, marketing, operations and business success strategies. He will lead all related client functions as Colonial continues to grow its sales domestically as well as internationally. Mr. Hobson will report to Jim Keever Sr., Colonial LLC’s Chairman and CEO.

“Mark’s success in defining Colonial’s customer focused vision and executing on that vision has strengthened our position as the leading supplier within our industry. With an in-depth understanding of the mattress business and a proven ability to solve the types of challenges that our customers face, Mark’s skills are uniquely suited to lead the Colonial team as we continue to implement our vision in the marketplace. His efforts, over the past two years, have already helped us to achieve record setting results and we are planning for that trend to continue in the years ahead,” said Jim Keever Sr.

Mr. Hobson has more than 30 years of experience in the mattress industry. Before joining Colonial in January of 2011, Mr. Hobson spent over 25 years with the Sealy Mattress Company, in various sales and marketing roles, including Senior VP of Marketing, VP of Business Development, VP of National Accounts and VP of Sales. Mr. Hobson also has prior experience as a retail bedding buyer, with the Jordan Marsh organization (now Macy’s) and in executive consulting, as Managing Director for the Greensboro, N.C. office of Sandler Training, a worldwide leader in sales and management consulting.

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About Colonial LLC: Established in 1982, Colonial LLC is a leading provider and innovator for display and branding products within the mattress industry. Colonial produces a broad assortment of pillows, shams, foot protectors, headboards and other display materials, designed and customized to showcase mattress brands and products in retail showrooms. Through a proprietary, consultative approach, Colonial works closely with its clients to raise brand awareness, attract consumer interest and elevate perceived value, leading to increased mattress sales.