Catherine Arkema has joined the Restonic Mattress Corporation’s marketing team as designer of record.
In her role as Graphic Designer, Arkema will be responsible for creating inspiring designs to support the Restonic brand and all marketing and product initiatives. In addition to lending her skills to the development of the look, feel and visual experience of Restonic, she will also contribute to various design projects that support Restonic’s licensee and retail partners.
Arkema has a strong professional background in graphic and showroom design and has a passion for branding, typography, illustration and package design. In her four and half years with Natura World Inc., she helped revitalize the corporate face of the company, rejuvenating their corporate branding, website, marketing materials and showrooms in both High Point and Las Vegas.
“While at Natura World, I concentrated on fine-tuning our brand message, keeping it current and fresh while aligning to the core values of the company,” says Arkema. “I’m eager to help Restonic continue its long-standing tradition of supporting the dreams of its customers.”
Arekma’s career has revolved around providing innovative design solutions for a variety of clients, including packaging design for Lowes and Home Depot. Her designs are easily recognized through her commitment to clean, uncluttered design and an esthetic that is both profound and yet simple.
“We’re excited for Catherine to pilot our marketing designs with creativity and innovation, said Ron Passaglia, President of Restonic. “Her portfolio and personality are the exact combination we’ve been looking for in a graphic designer and I’m confident that the Restonic brand will thrive through creative collaboration of Catherine and our Brand Engineer, Julia Rosien.”
Restonic recently launched a robust content marketing strategy that included a blog, rebranded website and strong social media presence under the direction of Rosien. All of this follows the company celebrating its 75th anniversary as a leading bedding manufacturer.
For more information, visit www.restonic.com.
About Restonic: Restonic is guided by the principle that getting a healthy night’s sleep is a right, not a privilege: this means that every Restonic mattress is crafted with better quality materials and greater attention to detail than comparably priced mattresses from competitive brands. Restonic Mattress Corporation is a leading international bedding company with 29 manufacturing facilities throughout the world, including North America, the Far East, Europe, India, Brazil, Middle East and South Africa.