Brand Building Specialist Joins Glideaway In Marketing Post

Specialty sleep manufacturer Glideaway Sleep Products has appointed Adam Woloszynek to the newly created position of marketing specialist to oversee the company’s advertising, marketing and brand development. Woloszynek joins Glideaway with nearly 10 years of graphic design and brand building experience.

Prior to joining Glideaway, Woloszynek was design manager for Elsevier, a global information analytics company that provides digital solutions for research and professional education. During his tenure there, he was responsible for managing and designing marketing promotions in the company’s nursing and health education division. He developed and designed exhibit materials, digital promotions and e-mail content marketing campaigns.

In addition to Elsevier, Woloszynek held a number of management positions in graphic design and packaging with Swiss American, a specialty food supplier, and was a graphic designer with athletic footwear and sportswear manufacturer New Balance. Woloszynek received his bachelor’s degree from Southern Illinois University and currently resides in St. Louis.

In his new position, Woloszynek reports to Dan Baker, executive vice president of sales for Glideaway.

“We’re thrilled to have Adam join the Glideaway family,” Baker said. “His keen eye for graphic design, packaging and marketing will serve us and our retail partners well as we look to boost the design of our extensive product packaging.”

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About Glideaway: Glideaway is a division of Fredman Bros. Furniture Company, Inc., a full-service bedding supplier to full-line furniture retailers and specialty sleep shops. Their products include a complete line-up of visco and latex mattresses, adjustable bed bases, bed frames, pillows, mattress protection products, metal beds and youth sleep products. Based in St. Louis, the company employs more than 140 people in its 185,000-square-foot manufacturing, distribution, and showroom complex.