Blue Bell Acquires Comfort Mattress Co.

Independent mattress manufacturer Blue Bell Mattress Company has acquired Comfort Mattress Company from Art Van Furniture. The acquisition extends Blue Bell’s distribution from its core market in New England and the mid-Atlantic states, to now include the Midwest region and 176 of Art Van’s retail stores from Pennsylvania to Illinois.

Blue Bell will run its Midwest production from Comfort’s 140,000-square-foot manufacturing facility in Roseville, Mich. Comfort Mattress employees will become part of the Blue Bell family, which will now total 250 employees.

Terms of the deal were not disclosed.

“The acquisition gives us a great gateway into the Midwest to help build out our expansion strategy, which has accelerated with this year’s investment by Landon Capital,” said Mark Kolovson, CEO of Blue Bell. “The Comfort Mattress facility is a great location for Blue Bell to provide our growing retail partners with quicker delivery of our portfolio of products.”

The newly-acquired facility will be branded Blue Bell Midwest and will manufacture product for Blue Bell’s private label line, as well as King Koil and Natura, Blue Bell’s licensing partners.

“We’re excited about this next step in Blue Bell’s expansion and look forward to the execution of integrating the Michigan factory into the existing operations,” said Chris Sullivan, managing partner of Landon. “Next year will contain further expansion of both the Blue Bell footprint and into new product lines. This acquisition is the first step toward reaching those goals.”

Art Van used the factory to supply its traditional and PureSleep bedding stores with a Michigan-made line of bedding. The new factory will complement Blue Bell’s two manufacturing facilities, totaling 200,000 square feet, in Connecticut.

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About Blue Bell Mattress Co: East Windsor, Conn.-based Blue Bell Mattress Co. Inc. sells Natura branded and private-label innerspring and hybrid mattresses to bedding and furniture retailers serving customers in nearly 1,500 store locations from Maine to Florida, and as far west as Illinois. The company is also a licensee of King Koil. Founded in 1928, the company operates from a 200,000-square-foot facility. The owners of Blue Bell, a third-generation family-owned business, sold a majority stake in the company in 2014 to private equity firm Longroad Asset Management LLC, headquartered in Stamford, Conn.

About Art Van Furniture: Art Van Furniture is the Midwest's largest furniture retailer. The company operates more than 120 stores throughout Michigan, Ohio, Indiana, Illinois and Iowa, including freestanding Art Van PureSleep mattress stores, Art Van Flooring stores, and Scott Shuptrine Interiors, the interior design division of Art Van Furniture, as well as a full-service e-commerce website. Founded in 1959, the company is headquartered in Warren, Mich.