BIA To Focus on Licensing & Brands At ISPA
Bedding Industries of America (BIA), will exhibit at the upcoming ISPA Expo, scheduled to take place from March 8 to 10 at the Orange County Convention Center (OCCC) in Orlando, Florida.
Global mattress producers attend the ISPA Expo annually to to connect with the people, products, ideas and opportunities that set the pace for the mattress industry’s future.
“The ISPA Expo is a terrific way for us to meet with prospective manufacturers to join our network of 80 licensees worldwide. We offer more brands and collections than other licensing organizations, making us an attractive alternative for manufacturers looking to increase their business,” said BIA president and CEO, Stuart Carlitz. “What makes our organization so different is not only the multitude of product that our licensees gain access to, but also that we increasingly deliver sales to our factories. We are really the only licensing group that effectively sells national accounts and then drives those sales to our licensees.”
Displaying the latest innovations from its seven brands, the company will be located at Booth #2335 in South Exhibit Hall A.
With an extensive global licensing network, BIA distributes mattresses under seven brands. The brands include Eclipse, Eastman House, Ernest Hemingway, Fieldcrest, Millbrook Beds, Natural Dreams and Velika.
Visit biamattress.com and ispaexpo.com
About Bedding Industries Of America
North Brunswick, N.J.-based Bedding Industries of America has been making mattresses since 1866. Known for its design innovation in creating advanced sleep products, the company has an extensive global licensing network that distributes mattresses under seven brands – Eclipse, Eastman House, Ernest Hemingway, Fieldcrest, Millbrook Beds, Natural Dreams and Velika. A well-established leader in the bedding industry, Eclipse designs products crafted with high-quality components, including latex, memory foam, gel and eco-friendly materials such as cotton and wool. The company holds several patents that deliver superb support throughout the product line. Today, the company has 80 licensees worldwide.