BedMart Mattress Superstores, Oregon’s largest family-owned mattress retailer recently announced the acquisition of Parklane Mattresses, a longstanding family-owned mattress retailer with locations throughout the Portland metro area.
With this new acquisition, BedMart will integrate the 10 Parklane retail locations into its family of brands. Parklane Mattresses will continue to operate under its current name – offering high-quality natural sleep products and RV/truck specialty mattresses. Expanding on Parklane’s current product selection, BedMart will also implement a strategic marketing mix to better suit today’s evolving market.
“The combination of Parklane’s nearly 100-year legacy and BedMart’s energy and drive toward the customer experience will allow us to make a larger impact on our current market and reach even more people in our community,” says Steven Stone, President of BedMart.
This new acquisition expands the company’s retail footprint to 47 stores, increasing BedMart’s market share in the Pacific Northwest. BedMart will continue to work to provide an innovative, personalized customer experience across all brands, while allowing the two to be distinctive and differentiated in the marketplace.
“We are excited to welcome the Parklane brand into our BedMart family,” says Elana Stone Anderson, VP of Marketing. “We share similar values, a passion for our community, and just want to transform the lives of our customers — one night at a time. As a family-owned business, we want to cherish what Parklane Mattresses has accomplished over the years and continue to push it to new heights in our marketplace.”
About BedMart Mattress Superstores: Founded in 1992, BedMart is a family owned and operated mattress retailer serving Oregon, SW Washington, and Hawaii. BedMart is known for offering the largest selection of mattresses and accessories featuring top brands and the latest sleep innovations. With their exclusive Smart Match technology, BedMart's professionally trained sleep experts are here to assist customers in finding the right mattress for their body and budget. This supports their mission of transforming the lives of their customers, one night at a time.
About Parklane Mattresses: Parklane Mattresses is a mattress retailer serving the Portland community since 1921. We specialize in high-quality natural sleep products made here in the Pacific Northwest. We believe in mattress shopping without the gimmicks, while always providing quality craftsmanship in our products. With our True Minimum Price, you get more comfort, more luxury, and more quality for your money.