Category Archives: Q & A

Q&A: Helping Brick-And-Mortar Retailers Stay Competitive

While the ecommerce market has grown significantly in recent years, brick-and-mortar retail remains a valuable piece of the sales puzzle. Over the past year, we’ve seen more and more online bedding brands branch out to include traditional retail distribution strategies. This shift will come as no surprise to industry veterans, who understand how integral...

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Q&A: Protecting The Margins Of Retail Partners

Today’s bedding retailers are facing an onslaught of new challenges as e-commerce retailers and direct-to-consumer brands push the “race to the bottom” even lower than before. As consumer expectations shift towards entry-level prices, many traditional mattress brands have opted to slash price points in order to remain competitive. While some retailers can make up...

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Q&A: Supporting Independent Retailers In The Online Market

While the majority of mattress sales are still made in brick-and-mortar stores, the growth of the ecommerce marketplace has become too significant to ignore. In 2012, online sales made up only 5% of the total mattress sales in the US—but in just five years, that number has jumped to nearly 10%. Today, the web...

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Q&A: Strategic Tips From Industry Insiders

In today’s evolving marketplace, bedding and furniture retailers are increasingly looking for innovative ways to improve their bottom line. Whether the goal is to increase incremental sales, connect with new consumers or build greater relationships with existing customers, there are a number of different retail strategies that can help boost overall profits. This could include...
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