Malouf Launches The Bedaverse To Reimagine The Reality Of Sleep
Malouf Home recently introduced the world’s first-ever virtual sleep experience. The Bedaverse is designed to eliminate the cumbersome aspects of the physical world like sleeping too hot or too cold, back pain or a snoring partner.
“By creating the Bedaverse, we address the root of these problems by side-stepping the physical world. It’s virtually the best sleep you can get—because space and time no longer exist,” said Malouf CEO Sam Malouf. “In the Bedaverse, people can achieve their wildest dreams.”
When someone puts on the virtual reality helmet, they spawn at the Malouf corporate headquarters where CEO Sam Malouf personally welcomes them to their new environment. Customers can fully customize their sleep experience here with thousands of beds, mattresses, sheets, pillows and comforters. Next, customers can choose from several sleep destinations—each one providing pure relaxation away from any care in the world.
A key component of bringing the Bedaverse to life is Malouf’s patented hardware system. Malouf has combined an array of sensors with reconstruction algorithms, a sense of depth and perspective with fast switch LED, integrated positional audio, an Xd2 processor, and two hand controls with internal ambidextrous pixel mapping.
“Each component of the Bedaverse is unique, but everything works together as one cohesive network,” said Makayla Summers, director of product design at Malouf. “The Bedaverse is so innovative, and there are potentially millions of applications. It is truly a remarkable way to sleep.”
Malouf has always committed to bringing high-quality products to the home furnishings industry. By adding the Bedaverse to its product offering, customers are guaranteed to get the best sleep of their lives. Click here to watch the full Bedaverse launch featuring CEO Sam Malouf.
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About Malouf Home
Malouf Home™ leads the furniture and bedding industry with a wide selection of innovative products, including furniture, mattresses, adjustable bed bases, pillows, sheets, mattress protectors, bed frames and mattress toppers. Together with sister brands Salt Flat™ and Weekender™, Malouf™ commits to quality, pricing and service through a comprehensive product catalog that satisfies a variety of customers. Malouf™ products are available in over 16,000 retail partner locations in the U.S., and its international team now serves over 56 countries. Malouf™, a Certified B Corporation®, was founded in 2003 by Sam and Kacie Malouf and is headquartered in Logan, Utah. The Malouf™ team creates a video every year for April Fools’ Days—one of Sam’s favorite holidays.
