Monthly Archives: July 2017

DreamSmart Expands Bedding Product Offerings & Announces Strategic Partnership With ServeCo International

The DreamSmart Division of Soft-Tex International, developed exclusively for furniture retailers, is pleased to unveil its expanded suite of bedding products designed with the latest sleep technologies and its partnership with ServeCo International to enhance DreamSmart’s growth in the furniture retail marketplace. After a year of tremendous growth, the DreamSmart product offerings...
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Serta Launches New Mattress-In-A-Box Program For Retailers

Serta is unveiling a new mattress-in-a-box program for retailers at the Summer Las Vegas Market. Designed to help retailers grow sales in this rapidly-growing segment, the program includes a new collection of all-foam mattresses that are 100% USA assembled. Additionally, the company will offer turnkey digital support for retailers carrying...

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Reverie Introduces Easy-Ship Adjustable Foundation

Reverie, manufacturer of innovative adjustable beds, has announced its new, feature-packed, power adjustable foundation that can be shipped via common carrier in a single box. The Base in a Box, compatible with Reverie’s full lineup of mattresses and other adjustable-friendly beds, is designed to appeal to consumers who are at ease...
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