Monthly Archives: January 2014

Simmons Partners with Dempsey Racing for Beautyrest Black

DR PartnershipSimmons Bedding Company announced a multi-year partnership between its Beautyrest Black line and Dempsey Racing. Simmons’ luxury mattress line joins the sports car racing team as an official supplier and sponsor of the No. 27 Dempsey Racing Porsche GT America driven by actor and professional race...
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Stearns & Foster Fuses Technology With Craftsmanship

Tempur Sealy introduced the latest in hybrid and cooling technologies at the Las Vegas Winter Market with the debut of Stearns & Foster’s 2014 collections. The new Stearns & Foster Lux Estate Hybrid Collection, which includes OUTLAST, headlined, while the company also debuted the new Stearns & Foster Signature™ Collection, Stearns & Foster Estate Collection and...
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Tempur Sealy Debuts New Optimum Collection

Keeping cool was the focus of this year’s winter Las Vegas Market, as Tempur Sealy launched the new Optimum™, the first mattress to feature cooling gel foam from the top to the bottom of the mattress. The new Optimum Collection will feature OptiCool® gel memory foam with OUTLAST® material fused to the surface. Dax Allen, Brand Director...
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Tempur-Pedic Reimagines Its Core Collections

With a new design inspired by its Scandinavian roots and new features born of rigorous consumer research, Tempur-Pedic’s refreshed collections extend the brand’s reputation for innovation. “As the Tempur-Pedic brand celebrated its 20th birthday last year, we set out to re-envision our beds, with a focused goal of making the best night’s sleep even better,” said...
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