Monthly Archives: March 2012

Serta Adds Springs to iComfort

Serta is combining its revolutionary Cool Action(TM) Gel Memory Foam with its most advanced innerspring, the Duet(TM) Coil Individually Wrapped Coil-in-Coil Support System.  The combination of these technologies allows retailers to introduce customers to the benefits of Cool Action Gel Memory Foam with the support of...
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Ironman® Sleep Products Finds New LicenseeOwnership

Recovery Systems International (RSI) has acquired the rights to license The Official Sleep Products of Ironman®, bringing new energy to the brand. RSI will manage the worldwide rights to sub-license the Ironman® brand in the sleep products category. “Ironman® offers mattress manufacturers a unique, recovery based story and brand for their customers” says Joseph Carman, President...
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Shifman Launches Luxury Two-Sided All-Latex Mattress for Bloomingdale’s

Creating exclusive collections allows Shifman Mattresses to satisfy specific consumer demand for their retail customers. Shifman’s newest bedding collection, created exclusively for Bloomingdale’s, includes the highest quality of natural latex available for superior comfort and durability. “We are excited about the introduction of this...
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