Tag Archives: Kingsdown

Consumer Reports Rank Kingsdown Higher Compared To Other Leading Bedding Producers

In Consumer Reports’ August 2012 issue, readers rated Kingsdown brand mattresses higher in “overall satisfaction” above leading bedding producers Serta, Sealy and Stearns & Foster. The results are from Consumer Reports National Research Center's 2012 Annual Questionnaire which included a section asking subscribers about their new mattresses purchased between 2007 and 2011. The reader score...
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Kingsdown’s Educational Videos Developed to Help RSAs to Increase Sales

Kingsdown Inc., recently introduced a series of brief educational videos as part of its stand-out digital point-of-purchase (POP) displays for retail partners. The videos were developed to assist RSAs while improving the consumer’s shopping experience. Kingsdown videos have three goals: first to train retail sales associates, second to educate consumers, and third to increase brand...
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Highlights from Winter 2012 Las Vegas Market

The prevalent theme throughout the energetic and exciting Las Vegas Market was differentiation. Manufacturers presented unique ways to distinguish themselves from the competition therefore offering retailers more choices and more ways to reach consumers. Here you will find our highlights from the Winter 2012 Las Vegas Market. Change was immediately noticeable upon entering Read more

Kingsdown and Magniflex form Alliance

Global mattress brand, Magniflex and top 10 bedding producer, Kingsdown, have formed a strategic alliance that will grant Italy’s largest mattress manufacturer the right to manufacture and distribute select products including MySide® mattresses and bedMATCH™ technology in Italy. Additionally, both companies have announced plans to collaborate on product development and Magniflex aims to create a...
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