King Koil is offering added confidence to retailers with its newly refined World Extended Life Collection of highly durable mattresses that are built to last. Engineered with King Koil’s exclusive Comfort, Alignment, Pressure Balance Strategy, the collection features a proprietary coil system that provides minimum pressure and maximized support, temperature...
Looking to capitalize on its worldwide reputation as a leading mattress brand, King Koil is rolling out a rebranding initiative to give the company and its vast licensing network a consistent marketing presence. The rebranding includes a new black and gold logo featuring a swoosh reminiscent of the spine, and subtly...Read more
As consumers continue to research online before ever stepping foot in a retail store, King Koil has launched a digital marketing program to help retailers with their digital marketing strategies. The program aims to enhance dealer websites with strong SEO and SEM content to increase digital traffic and ultimately drive foot traffic to...Read more
King Koil is focused on expanding its proprietary coil system across several King Koil collections to be distributed worldwide. Featured at the recent Las Vegas Winter Market, the Perfect Contour Reaction coil system is designed to promote individualized comfort and support for all people of different shapes and sizes. Inspired in part by King...Read more