Tag Archives: BedGear

Bed Linens: No Longer an Afterthought

While the mattress is an important factor in the sleep equation, it’s crucial not to lose sight of the bigger picture. Sleep accessories, especially bed linens, serve an integral role in the nuances of selling sleep. Good sheets work in conjunction with a mattress to enhance the sleeper’s experience. And by stocking bed linen assortments,...
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Q&A: What Does Performance Mean?

As the number of high-tech mattress, sheet and pillow collections continue to grow, the latest buzzword in bedding is definitely “performance.” Offering a unique athletic or wellness story, these products provide consumers with tangible physical benefits—and retailers with the opportunity to successfully add-on to their mattress sales.
But the specific definition of “performance” bedding can differ...
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