News

E.S. Kluft & Co. Expands to China

Soon after E.S. Kluft & Co set up a plant in Rancho Cucamonga, California, in 2004 to manufacture luxury beds, Earl Kluft, began to think about selling to China. Last September, he opened three retail stores, Aireloom by Kluft, in Shanghai and Beijing to sell...
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Vi-Spring Releases HRH Diamond Jubilee Mattress

Earlier this week, on the eve of the Queen's Diamond Jubilee calibrations, luxury bed maker, Vi-Spring, announced the release of the HRH Diamond Jubilee mattress. The release comes shortly after Her Majesty awarded the British bed maker the prestigious Queen's Award for Excellence. Vi-Spring's...
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Diamond Mattress Launches Aggressively Priced Gel Mattress Line

Last year Diamond Mattress introduced its CoolTouch™ memory foam collection. This week, they announced the launch a new CoolTouchGEL™ line aimed at giving retailers a highly competitive option in gel memory foam products. The largest, independently-owned mattress maker in California, Diamond said it expects...
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