Glideaway will introduce two new vibrant patterns to its successful Jubilee Sleepharmony youth mattress collection – camouflage and hot pink zebra print – at the Winter Las Vegas Market. While juvenile mattresses are nothing more than smaller versions of adult mattresses, the colorful and innovative Jubilee collection has redefined the category by using three pound memory foam, making it more responsive to a child’s body.
“When we introduced color into our juvenile bedding line a few years back, the response at retail was amazing. Customers were drawn to the vibrant colors on showroom floors and sales skyrocketed. For this market, we did further research into growing trends in the youth category and found that camouflage, animal prints and neon colors were the most popular trends and from the inside out the Jubilee collection is designed with children in mind,” Glideaway Executive Vice President of Sales Ron Fredman. “It was only natural to grow our most successful line to meet the growing demands for this expanding category and to create differentiation on retailer’s floors. This is a prime example of how a design element, like bold patterns, can draw consumers to a product and we expect the new pattern options will generate even more interest from our retailers.”
Inside the stylish covers, the mattress features five-inches of Certi-PUR-US® high density memory foam and two-inches of the three pound specially designed youth memory foam for long lasting support and ultimate comfort, which is necessary and vital to a child’s growth. Research shows that children who get a good night’s sleep are healthier and pay attention better in school.
The entire Jubilee collection will now include eight velour cover options in total. Along with the new additions the company offers Bright Orange, Lime Green, Bubble Gum Pink, Purple, Blue and Black. The new additions feature an added benefit of mesh side panels for more breathability. Each mattress also comes complete with a matching shredded memory foam pillow and retails for $399.
For more information, visit www.glideaway.com.
About Glideaway: Founded in the 1920s as a furniture retailer in Illinois, Glideaway is a full-service bedding supplier to full-line furniture retailers, specialty sleep shops, and web-based e-tailors. Their products include a complete line-up of visco and latex mattresses, adjustable bed bases, bed frames, pillows, mattress protection products, metal beds and youth sleep products. Based in St. Louis, the company employs more than 140 people in its 185,000 square-foot manufacturing, distribution, and showroom complex.