Englander Sleep Products will launch a complete redesign of its Tension Ease orthopedic collection featuring a new proprietary latex foam. Promising “Less Stress, Less Pressure, Better Sleep” in its tag line, the updated line-up will offer retailers valuable comfort feels and key market differentiation.
Expected to retail from $899 to $1,499 in queen, the new Tension Ease collection includes three models that range from 12 to 16 inches high—each of which is offered in a choice of comfort feels. The line is made with an encased-coil innerspring unit that is also foam-encased for added edge-toedge support. Additionally, the beds feature a new, slow-recovery latex that is exclusive to Englander. The two-inch, zoned latex layer offers superior body conformance, motion reduction and breathability.
“Our new slow-recovery latex is nine times more breathable than four pounds of visco foam and 25 percent more breathable than other slow-recovery foams,” said Kevin Toman, Englander President and CEO. “The specific properties of this new latex allow body heat to escape while enabling room temperature air to circulate, which helps maintain a neutral sleeping temperature. It’s also antimicrobial, providing a cleaner and healthier sleep environment.”
In addition to pairing layers of firm, upholstery-grade foams with the proprietary latex, the new Tension Ease also features naturally breathable, moisture-absorbing Tencel fabrics. To finish off the collection with a stylish look, each bed is dressed in complementary mauve and gray upholstered furniture fabrics.
Englander will also spotlight a wider range of mattress options at market, as the company is “regionalizing” its Las Vegas showroom for the first time. This decision will allow the company to showcase an array of mattresses made locally by its owners alongside its national lines.
“We believe retailers will respond very positively not only to the new Tension Ease series, which has a noticeably unique feel,” Toman continued, “but also to the expanded mix of bedding products we’ll have on display.”
With its new Las Vegas Market offerings, Englander is reemphasizing its mission to deliver the best sleep possible through superior product designs and its longstanding commitment to excellence.