E.S. Kluft & Company continues to expand the luxury mattress arena with high-style bedding, exquisite fabrics and advanced technologies. At the Winter Las Vegas Market, the company will unveil a new Aireloom Preferred Collection that evokes the simplicity and elegance of California with stylish new Pacific Plaid borders.
The new eight-mattress Preferred Collection delivers true support and relaxation with Tencel fabrics, cotton upholstery, new CelsionPlus Talalay Latex, micro coils and layers of premium high-performance foams. The collection also features the Aireloom Lift, elevating the adaptive comfort layers to a new level of luxury. By combining Old World craftsmanship with innovative technology, the Preferred Collection creates an unmatched sleep experience.
“Our patented designs are inspired by the California state of mind and aesthetic, informing every contour, stitch and material,” said David Binke, CEO of E.S. Kluft & Company.
Boasting true artisan tailoring, the Preferred Collection offers a high-end look and feel at a $2,700 price point. Each mattress touts a stylish border ticking that offers the company’s Pacific Plaid in three soft, soothing hues—Maritime blue, Midnight black and Sterling gray.
The complete Preferred Collection will be previewed alongside the rest of the E.S. Kluft and Aireloom lines at the Winter Las Vegas Market. With patented technologies and cutting-edge production methods, Aireloom equips retailers with true innovation, artisanal quality and legacy features. Looking towards the future, E.S. Kluft & Company has plans to expand the international distribution of the iconic American luxury brand.