Soft-Tex Unveils Strategic Partnership And New Product

Soft-Tex International, supplier of advanced memory foam and other premium bedding products, has announce its strategic partnership with Restonic as the sole manufacturer licensed to manufacture & sell pillows, mattress toppers, pads, protectors and other bedding accessories under the Restonic brand.

“The Restonic brand has strong name recognition in the bedding category with excellent products and a rich history of awards and accolades dating back more than 75 years. It’s a great addition to be able to offer our retail partners, both in-store and online,” said Jeff Chilton, Soft-Tex CEO.

“At Restonic, we understand the importance of an entire sleep system for the challenging needs of today’s sleep-deprived, digitally-hyper-connected consumer,” said Ron Passaglia, CEO and president of Restonic. “We’re pleased to partner with Jeff and his team at Soft-Tex to furnish a comprehensive, effective sleep solution backed by two successful brands loved by retailers across the country.”

Soft-Tex will be unveiling its line of Restonic bedding products at the upcoming New York Home Textile Market September 10th - 14th at its showroom at 230 Fifth Avenue. The items include four memory foam pillow styles (traditional, contour, low profile, and gusseted), a 3” memory foam mattress topper, a waterproof & temperature regulating mattress protector, and a Zip & Clean mattress pad encasement protector.

All Restonic memory foam products feature the ventilated iCOOL Technology System, cooling nylon circular-knit covers, and Soft-Tex’s brand new Transcend memory foam.

Soft-Tex's new Transcend memory foam technology incorporates an open-cell, hypoallergenic foam formulation built to provide plush, comfortable support night after night. Sleeping cooler than traditional memory foam formulations, Transcend dissipates body heat and features fast recovery times and low motion transfer, perfect for all sleep styles.

To learn more, please visit soft-tex.com or restonic.com.

About Soft-Tex: Soft-Tex International has been a leading manufacturer of memory foam pillows, mattresses, toppers, protectors, and many other advanced sleep products for more than 30 years offering retailers access to award-winning brands like Restonic,  SensorPEDIC, DreamSmart, SensorGel, BioPEDIC, among many others.

About Restonic: Restonic is guided by the principle that getting a healthy night’s sleep is a right, not a privilege: this means that every Restonic mattress is crafted with better quality materials and greater attention to detail than comparably priced mattresses from competitive brands. Restonic Mattress Corporation is the largest family-owned US-based mattress manufacturer, with manufacturing facilities throughout the world, including North America, Australia, the Far East, Europe, India, Brazil, Middle East and South Africa.

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