Sleep Innovations and Flexible Foam Merge To Become Innocor

Sleep Innovations and Flexible Foam Products Inc (both affiliated portfolio companies of Sun Capital Partners, Inc.) have completed merging their operations and have unveiled Innocor Inc., as the new name of the combined company. The company also announced the appointment of Carol Eicher as the President and CEO of Innocor Inc., which is now the second largest producer of flexible polyurethane foam in North America.

“This is an exciting day for the company as we adopt the name ‘Innocor Inc.,’ to communicate that innovation is at the core of everything we do, and we appoint a new CEO in Carol Eicher,” said Richard C. Brown, Chairman of the Board of Innocor Inc. “The Board and I are confident Carol is the best choice to guide the business as we leverage our increased manufacturing footprint as both a retail partner and OEM supplier.”

Eicher most recently served as Business President of Dow’s Global Coating and Construction division. Prior to that, Eicher was Global Business Director of Rohm and Haas’ Primary Materials division.

“I’m thrilled to come on board during this pivotal time in the company’s history,” said Eicher. “This Company has never viewed itself as simply a foam converter, and our new name reflects that. From our rich tradition of research-based innovations to our deep knowledge of industry trends, Innocor Inc. is committed to translating the science of foam into true product solutions for our partners.”

“We have the most talented sales organization in the industry, operate in the strongest manufacturing communities nationwide and are supported by a marketing team that is second to none,” added Eicher. “This organizational strength ensures Innocor Inc. will continue to lead the industry by offering customized solutions not only for the bedroom, but for the home and office as well as new, unique touch points for future applications.”

About Innocor Inc.: Innocor Inc. is a leader in consumer-driven foam products proven to deliver comfort, relaxation and rejuvenation. The company designs and manufactures advanced memory foam products, including pillows, mattress toppers and mattresses, as well as bath, kitchen, workspace, home, loungeable and pet products under the brands Sleep Innovations®, Novaform®, Comfort Co.™ and Stanley® Utility Mats, among others. Through extensive clinical and consumer testing, Innocor Inc. has found that its breakthrough foam solutions improve the quality of its consumers lives through better comfort technology.

About Sun Capital Partners, Inc.: Sun Capital Partners, Inc. is a pioneer in private equity investing, uniquely combining the financial skills and resources of a traditional private equity firm. The firm focuses on market-leading companies that can benefit from its in-house professionals, resources, and expertise in their efforts to materially improve operating performance. Sun Capital affiliates have invested in more than 335 companies worldwide with combined sales in excess of $45 billion since its inception in 1995. Sun Capital has offices in Boca Raton, Los Angeles and New York, and affiliates in London, Frankfurt, Paris, Luxembourg, Shanghai and Shenzhen.

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