PureCare by Fabrictech Expands Canadian Presence

PureCare® by Fabrictech has formed an exclusive, multi-year distributorship arrangement with Zucora Inc., one of Canada’s largest provider of home furnishing protection programs. Zucora represents the PureCare and Fabrictech International® lines of mattress protectors, pillows and mattress toppers in Canada. With this agreement PureCare by Fabrictech continues the company’s global outreach. Last year the New Jersey based company began its worldwide expansion program by signing a licensee agreement with Multimaster Australia Pty. Ltd. to cover Australia and New Zealand.

“Canadian retailers have already begun to discover the innovative and unique features of PureCare sleep essentials products,” said Jeff Bergman, PureCare’s president and COO. “By partnering with a company like Zucora, we anticipate continuing our rapid growth throughout the Canadian market with extraordinary benefits for Canadian retailers and consumers alike. We are proud to welcome such a widely respected company to the PureCare family.”

Zucora’s president, Brad Geddes added, “We are excited to be joining the PureCare by Fabrictech team and we look forward to expanding the PureCare brand throughout Canada, offering our customers enhanced retail services and support. PureCare offers a wide assortment of the finest health and wellness focused sleep essentials in the top of bed industry today - precisely what our dealers and consumers have been demanding.”

As the exclusive Canadian distributor, Zucora will now be able to provide dealers with faster delivery, economical order quantities and greater access to innovative new PureCare products.

Zucora will be introducing both existing and new Canadian retailers to the PureCare product line during the upcoming Summer Las Vegas Market.

For more information, visit www. Fabrictech.com and www.zucora.com.

About PureCare by Fabrictech: PureCare by Fabrictech designs essential elements necessary to create a healthy sleep environment. PureCare protectors, toppers and PureCare Plush pillows - all of which combine superior technology, innovation and quality materials – serve to revolutionize today’s health conscious consumers and allergy sufferers. PureCare by Fabrictech continues to change the conversation in the mattress protector industry to focus on health and wellness and has introduced the first Limited Lifetime Stain Warranty. PureCare by Fabrictech is proud to manufacture the official mattress and pillow protectors of the National Sleep Foundation.

About Zucora: Zucora is Canada’s largest providers of home furnishing, bedding and appliance protection programs and a national supplier of furniture care products and sleep accessory solutions. Serving Canada’s national, regional and local furniture and bedding retailers, Zucora provides consumers with home furnishing solutions and customer support with its multilingual contact centre, national network of in-home Service Partners and Professional Technicians.

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