National Sleep Foundation Spotlights Romance In Annual Bedroom Poll

National Sleep Foundation Annual Bedroom PollWith Valentine’s Day rapidly approaching—and spouses everywhere scrambling to figure out how to set just the right mood—the National Sleep Foundation is highlighting the importance of creating a beautiful and comfortable bedroom environment that is as conducive to romance as it is to a good night’s sleep.

“The National Sleep Foundation is dedicated to helping the public understand the importance of getting a good night’s sleep and providing information about how to create the optimal sleep environment,” points out David M. Cloud, chief executive officer of the National Sleep Foundation. “But it is also true that having a bedroom environment that you love can be an essential component to helping to create a romantic mood.”

The National Sleep Foundation’s annual Bedroom Poll has helped the organization to identify how important the overall bedroom environment is to the general public—and indeed, polls show that having comfortable bedroom furnishings, as well as clean and fresh surroundings, are important components in preparing for a romantic encounter.

“We asked consumers how various elements of the bedroom environment affected romance, and we discovered that comfort really does matter,” Cloud explains. “The National Sleep Foundation Bedroom Poll finds that many of the same elements that are important to getting a good night’s sleep are also essential to setting the stage for a romantic evening.”

According to Cloud, consumers were asked to rate the importance of several elements of their sleep experience in creating a romantic environment, using a 5-point scale, with 5 being “very important” and 1 being “not important at all.”

More than three-quarters of the respondents—or 73%—rated the comfortable feel of sheets and bedding as an important factor in bedroom romance and 71% of respondents rated a comfortable mattress as a very important factor in creating a romantic environment.

In addition, approximately six in ten respondents—68%—rated a clean bedroom as an important factor in romance. Nearly two-thirds of the respondents—or 62%—rated comfortable pillows as an important factor.

Approximately half of respondents also rated the following elements as important in creating a romantic environment:

• A quiet room (58% of respondents)

• Cool room temperature (51%)

• Fresh air, free of allergens (51%)

• A dark room (47%)

• A relaxing bath or shower just before bed (46%)

Interestingly, at least one-fourth of respondents rated all of these attributes as very important in creating a romantic environment in the bedroom.

All respondents were asked who they slept with each night: overall, respondents most often said they slept with a significant other (63%), only one-quarter of respondents (27%) said they slept alone. In addition, approximately one in ten respondents said they slept either with a pet—15%—or with a child, 8%. Among those respondents who reported that they were “married, partnered or living with someone else,” 87% reported sleeping with their significant other.

Extravagant partners looking to surprise their special Valentine with an evening at a hotel might want to reconsider their spending: survey respondents tend to feel that the elements essential to creating a romantic environment are better in their own bedrooms than in a quality hotel room, or at least equal in both. Specifically, 62% say that comfortable pillows are better in their own rooms; and 59% say a quiet room is better than in a hotel. More than half say that the comfortable feel of sheets and bedding (56%,) a comfortable mattress (55%,) and fresh air free of allergens (50%) are better in their own rooms than in a hotel room.

Additionally, approximately four in ten rated the following elements as better in their own bedrooms than in a hotel: a dark room, 42%; cool room temperature, 40%; a relaxing bath or shower before bedtime, 40%; and a clean bedroom, 39%.

The National Sleep Foundation and its Official Licensed Products program are helping the public put together bedroom environments suitable for both romance and a great night’s sleep. “All of the elements that are important to preparing a romantic setting also are imperative for creating a bedroom that is conducive to achieving deep, sound and restful sleep,” points out Cloud. “The National Sleep Foundation’s Official Licensed Products program helps people create bedrooms that contain all of the right components for a healthy and restorative night’s sleep.

Official Products of the National Sleep Foundation include Perfect Sleeper mattresses by Serta; Live Comfortably bed pillows and mattress toppers by Hollander Sleep Products; Sound Asleep room darkening curtains by Ellery Homestyles, Pure Care mattress, box spring and pillow protectors, Dohm sound conditioners by Marpac, performance sheets by Sheex; Febreze Sleep Serenity scents; and personal, wireless sleep tracking devices by Lark.

For more information, visit www.sleepfoundation.org.

About The National Sleep Foundation: National Sleep Foundation is dedicated to improving health and well-being through sleep education and advocacy. It is well-known for its annual Sleep in America® poll. The Foundation is a charitable, educational and scientific not-for-profit organization located in Washington, DC. Its membership includes researchers and clinicians focused on sleep medicine, health professionals, patients, families affected by drowsy driving and more than 900 healthcare facilities.