Fashion Bed Group Names Head of Sales and Marketing

Fashion Bed Group, a Leggett & Platt company, has announced the appointment of Rob M. Newcombe as Senior Vice President of Sales and Marketing. In this new position, Newcombe will oversee all sales activities for the Chicago-based business unit and will lead the development of new marketing capabilities. He will officially join the company October 16 reporting directly to FBG President John J. Case.

“Combining the sales and marketing functions will allow us to meet our customers’ product needs and, as importantly, assist them in the sell-through of that product,” explained Case. “Rob brings an impressive track record of experience and success to this position. He has effectively set the stage for long-term growth in multiple environments. His combination of strategic and tactical insight will be invaluable to FBG as we continue to drive our fashion and innovation competitive advantages.”

Most recently, Newcombe was with Microban International, a global leader in anti-microbial protection, where he served as Senior Director, Global Products. Prior to that, he was VP of Sales and Business Development, as well as VP of Marketing at Vermont Castings, a leading manufacturer of barbecue grills and hearth products. He also has held high-level sales and marketing positions with Electrolux and Whirlpool.

“Rob has spent the bulk of his career in branded consumer products,” noted Case. “His sales experience runs the gamut from independent retailers to Big Box and everything in between. He recognizes that selling into retail is only the first step, and that true success lies in merchandising ‘the last three feet’ of the customer journey. That insight will allow us to bring added value to our retail partners.”

For more information, visit fashionbedgroup.com.

About Fashion Bed Group: Fashion Bed Group (FBG) is a division of globally diversified Leggett & Platt, Incorporated, and is the premier provider of bedding accessory products to the U.S. retail community. Based in Chicago, IL, FBG is committed to delivering innovative, high-performance products at an exceptional value and offers a complete range of bed frames, bedding support products and sleep accessories, along with an expanding array of casual furniture options. FBG products are available in retail furniture, department and bedding stores nationwide, as well as through online retailers.